The lost love of Woolworths

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detail of old photo of valentine shop window display

Detail of a photograph of the Valentine display in the window of Woolworths in London Road, Liverpool, 1937, from the Stewart Bale collection

Last summer Anne Gleave, curator of photographic archives, found a lovely picture in the Stewart Bale collection of the Valentine display in the London Road Woolworths from back in 1937, which she suggested would make a great Valentine e-card. Little did we know at the time that by the time the next Valentines Day came around the retail giant would be no more.

A Woolworths Valentine display e-card is now available on the website - what better way to tell the shopaholic in your life that you love them, or remind a forgetful loved one to get you a card? As you'd expect with a Stewart Bale image, it's packed with detail, so you can zoom into the detail of the Valentine display on a zoomify page.

Of course the full range of Valentine e-cards is still available, with a range of amorous items from our collections including a Beatles bedspread and a romantic shrimp pot as well as the more traditional cards and roses. 

You can see more tales of passion linked to the collections in our Romance online exhibition, although be warned, the path of true love doesn't always run smoothly and there's a sting in the tail (or at least a nasty bite from a kissing bug) of many of the items featured.